Outside By Design
This is sort of a business podcast, but it’s really about interesting, successful people who have designed their lives to thrive outside of the corporate box we’ve been put into. This one is for the rebels, the creatives, and the reluctant leaders. This is for people who dare to live + think outside, by design. Grab a helmet and buckle your boots because we get deep. The host: My name is Lisa Slagle, and I’m a creative director, writer, and human woman dedicated to having as much fun as possible while creating meaningful, impactful work along the way. I love talking to people, asking big, existential questions, and exploring the intersection of storytelling and culture. For the last 14 years, I’ve owned a creative agency called WHEELIE, which I started from a clapped-out laptop and some soggy business cards that I used to hand out on chairlifts. It grew into a thriving company full of awesome humans, and I’ve gotten to meet and work with thousands of amazing creatives, marketing teams, VPs, CEOs, athletes, and entrepreneurs. I think the human experience is extraordinary, and this podcast features people who know how to design fun, interesting, creative lives on their own terms.
Episodes
Thursday Oct 15, 2020
Thursday Oct 15, 2020
"It's really critical to have people behind the lens that can kind of tease out these nuances in photography."
We're joined this week by Eric Arce - freelance photographer, Specialized ambassador, and co-founder of Pedal 2 The People. Eric speaks about infusing BIPOC experience into his photos, how a camera can be both a tool and a weapon, and how facing his mortality led him to find what he really wanted to do. This episode is jam-packed with insights and thoughtfulness, don't miss it!
Follow Eric:
@pedalhomie
@pedal2thepeople
Eric Arce Photography
Follow us on Instagram: @wheeliecreative
View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast
Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!
Thursday Oct 08, 2020
Lessons Learned from 100 Podcast Episodes (Minisode)
Thursday Oct 08, 2020
Thursday Oct 08, 2020
We're celebrating our 100th (!) episode of Outside by Design with a special minisode!
Lisa sits down and reflects on the themes that have come up after 6 years of podcasting and what we have learned about growth from our past guests. This episode covers the chaos of creativity, the evolutionary process, and where we're going from here.
Follow us on Instagram: @wheeliecreative
View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast
Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!
Thursday Sep 17, 2020
Thursday Sep 17, 2020
"I have always been kind of used to working twice or three times as hard."
This week we're joined by Kristin Carpenter - founder/CEO of Verde Brand Communications and host of the Channel Mastery podcast. Kristin shares how she's changed over 20 years of owning her PR agency, her experience running a company as a woman and a mom, and how brand leaders can sign up for her Multi-Channel Marketing Academy. Kristin dives deep into personal evolution, the impacts of COVID, and thought leadership.
Follow Kristin:
@verdebrandcommunications
@kc.carpediem
LinkedIn
Multi-Channel Marketing Academy
channelmastery.com
Follow us on Instagram: @wheeliecreative
View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast
Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!
Thursday Sep 10, 2020
Ask The Hard Questions with Amelia Arvesen / Honing Her Craft & Freelance Journalism
Thursday Sep 10, 2020
Thursday Sep 10, 2020
Even though she prefers the written word to communicate, outdoor journalist Amelia Arvesen CRUSHED this conversation! Amelia joins us to talk about what makes a good story, the role of truth in journalism, and why she started the Honing Her Craft newsletter featuring female creatives across all industries. You won't want to miss this episode!
Follow Amelia:
@hi_amelia
honinghercraft.substack.com
ameliaarvesen.com
Follow us on Instagram: @wheeliecreative
View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast
Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!
Thursday Sep 03, 2020
Enjoying the Process with AJ Wiley / Illustrator and Kumawave Founder
Thursday Sep 03, 2020
Thursday Sep 03, 2020
"I want to be the best at what I'm doing and I'm going to put the time in."
This week we're joined by designer and illustrator AJ Wiley! AJ discusses his newly launched apparel brand Kumawave, his goal with his art, how TikTok success grew his following, and why artists shouldn't value engagement numbers.
Follow AJ:
AJ's TikTok
@ajwiley.design
@kumawavebrand
Follow us on Instagram: @wheeliecreative
View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast
Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!
Thursday Aug 27, 2020
Peace Through Biking with Analise Cleopatra and Aly Nicklas
Thursday Aug 27, 2020
Thursday Aug 27, 2020
"You don't have to know how to do something to start."
This week we have TWO guests on the show: Analise Cleopatra and Aly Nicklas, directors of the bikepacking film "Pedal Through." The film follows Analise and friend Dej'uanae Toliver, first time bikepackers, as they head into the Oregon forest led by professional biker Brooklyn Bell.
Analise and Aly chat about the documentary process, the logistics of filming a bikepacking trip, communication during co-directing, and changing how being active while pregnant is viewed.
Follow Aly and Analise:
@cleeeopatra
@alynicklas
Watch Pedal Through
Follow us on Instagram: @wheeliecreative
View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast
Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!
Thursday Aug 20, 2020
Our Wild Backyard with Peggie dePasquale / Wyoming Wilderness Association
Thursday Aug 20, 2020
Thursday Aug 20, 2020
We're joined this week by Peggie dePasquale, Associate Director of Wyoming Wilderness Association. Peggie talks about how COVID hit her organization, the challenges of disseminating information in a rural area, and the controversy surrounding wilderness areas and mechanized recreation. This is a perfect Level 3 conversation, listen in!
Follow WWA:
palisadesproject.org
www.wildwyo.org
@wyomingwilderness
Follow us on Instagram: @wheeliecreative
View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast
Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!
Thursday Aug 13, 2020
Photographing With Intention with Gritchelle Fallesgon / Adventure Photographer
Thursday Aug 13, 2020
Thursday Aug 13, 2020
We're joined this week by outdoor photographer Gritchelle Fallesgon! Gritchelle talks about what makes a great photo, why photographing women of color getting rad in the outdoors is her jam, and the less sexy side of photography people don't talk about. Gritchelle is a talented artist and wonderful person to boot!
Follow Gritchelle:
@gritchelle
gritchelle.studio
gritchelle.photos
Follow us on Instagram: @wheeliecreative
View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast
Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!
Thursday Aug 06, 2020
The Dilemma of Outdoor Content During COVID (Minisode 5)
Thursday Aug 06, 2020
Thursday Aug 06, 2020
To post the photo or to not post the photo? COVID-19 has thrown us all for a loop, but especially the outdoor industry. Is it ethical to encourage outdoor adventure these days? What about travel? How can we find a happy medium between promoting healthy adventures and staying safe? Iris dives into these questions in our latest podcast minisode.
Follow us on Instagram: @wheeliecreative
View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast
Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!
Thursday Jul 30, 2020
Making Effort To Be Extraordinary with Alex Pavon / Juliana Bicycles
Thursday Jul 30, 2020
Thursday Jul 30, 2020
This week on the show: athlete, social media manager, and nursing student (!) Alex Pavon! Alex manages social media for Juliana bicycles and focuses on spreading positivity and doing good in the world. Alex chats creativity, content creation during COVID, and adding substance to social media.
Follow Alex: @alexjpavon@julianabicycles
Follow us on Instagram: @wheeliecreative
View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast
Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!